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So the Reverse Funnel System is a system that has enormously high conversion rates on the back end, 30-40%. On the front end you run traffic to a provided front end sales page and will hopefully get most people to fill out the $50 paid survey.
Then your traffic gets sent to your copy of the system, a brilliantly designed access page that tells it all, and it tells a lot; value, stories, marketing skills, personal information. It tells enough to get your already very interested customer (he/she paid the fifty dollar survey fee) to trust that he has fallen into the right business opportunity.
That is why the Reverse Funnel System works so well. It builds anticipation and value by making potential sales go through a paid survey while at the same time it weeds out those who would be uncommitted and a waste of your time and energy.