JOBS GREENVILLE MI

When you’re not focused exclusively on making the sale, then you can close with the phrase, "Well, where do you think we should go from here?" This gives the green light for your potential clients to share clearly where they stand with you.

You’ll be amazed at how often your prospect is the one who sets the appointment.

From the traditional point of view, cold calling conversations should constantly lead towards making a sale. We’ve been given only one path to follow, and that’s getting a "yes."

1. This is why our language and energy feels stilted. We aren’t being genuine, and we aren’t inviting the other person to tell us the truth about where they stand.

2. Here are four powerful reasons to relax and stop trying to force cold calls into sales:

   1. When we’re carrying "forward energy momentum," others feel pressured

Most cold calls break down the moment potential clients feel a lot of "forward energy momentum." That’s because it brings a feeling of being pressured. Noone likes to feel even a little manipulated, and that’s what pressure is all about.

Sales pressure is a mighty saboteur that comes in all shapes, sizes, and flavors. Making any cold call with the anticipation of a sale puts the whole conversation under pressure. This doesn’t normally create good outcomes. It triggers resistance and tension.

2. Anticipation of a sale blocks the flow of normal conversation

Most of us truly believe that our product or service can help others, so we assume that anyone who fits the profile of a potential client should buy what we have to offer. Isn’t that one of the first things we learn in our sales training?