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Note that eBay limits reviews to specific types of products that they list. ‘Guides' are short articles or reports that contain information and opinions about almost any topic you can think of.

There are two key ways to benefit from these sections of eBay:

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  1. 1.Use the free information as a research resource for creating your own information products.
  2. 2.Write informative and useful information about the niche that you sell in, and then promote your own products. The first point should be self-evident. Reviews and Guides is a rapidly growing information resource that's available for free, so it's a great tool for research when creating information based products.

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The second area is a little more complex, but don't be put off, because it represents an outstanding way to generate interest in your eBay listings, for free. Here are some of the ways you can use Reviews and Guides: 1. Have a friend or relative post an objective review of your product. Make sure it's realistic and credible, and be sure to include details of what makes your product superior to the competition.

2. Write a Top 10 products review for your industry (guess which is No.1?)

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3.Write a ‘white paper' report about a product that you sell.

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